{"id":1056,"date":"2025-11-30T23:37:59","date_gmt":"2025-11-30T22:37:59","guid":{"rendered":"https:\/\/w-platform.fr\/?p=1056"},"modified":"2025-11-30T23:38:00","modified_gmt":"2025-11-30T22:38:00","slug":"w-platform-fait-peau-neuve","status":"publish","type":"post","link":"https:\/\/w-platform.fr\/en\/2025\/11\/30\/w-platform-fait-peau-neuve\/","title":{"rendered":"W Platform gets a makeover"},"content":{"rendered":"<p>At <strong>W Platform<\/strong>our mission remains the same: to capture, analyze and valorize CO\u2082 and other gaseous effluents in a circular economy. Since our inception, we've grown, matured and rethought our ambitions, and we feel it's about time our image fully reflected our current vision.<\/p>\n\n\n\n<p>That's why we're proud to present our new <strong>new visual identity<\/strong> A new logo, a redesigned color palette, a modernized graphic style - all elements that embody our commitment, innovation and sustainability.<\/p>\n\n\n\n<p>Several factors led us to take this step:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>An evolving positioning<\/strong> : our expertise has broadened; we are an integrated player in the circular economy around off-gas and CO\u2082.<\/li>\n\n\n\n<li><strong>More consistent branding<\/strong> Our old visuals, while having served us well in the early days, no longer fully reflected the maturity and technical sophistication of our solutions.<\/li>\n\n\n\n<li><strong>Clarity for our stakeholders<\/strong> Partners, customers, institutions - they all deserve a visual identity that embodies not only our seriousness, but also our innovative and ecological dimension.<\/li>\n<\/ul>\n\n\n\n<p>For our <strong>customers and partners<\/strong>This visual change is not just anecdotal: it symbolizes our growing skills, our agility and our ambition to become a key player in the decarbonization sector.<br>For our <strong>team<\/strong>It's a strong marker: renewed pride, a clear and shared vision.<br>And for our future <strong>employees<\/strong>But it also sends out a strong signal: at W Platform, innovation isn't just a word; it's an identity.<\/p>","protected":false},"excerpt":{"rendered":"<p>At W Platform, our mission remains the same: to capture, analyze and valorize CO\u2082 and other gaseous effluents in a circular economy logic. Since our inception, we've grown, matured, rethought our ambitions, and felt it was time for our image to fully reflect our current vision. That's why we're proud [...]<\/p>","protected":false},"author":1,"featured_media":1057,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-1056","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classe-fr"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/w-platform.fr\/en\/wp-json\/wp\/v2\/posts\/1056","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/w-platform.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/w-platform.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/w-platform.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/w-platform.fr\/en\/wp-json\/wp\/v2\/comments?post=1056"}],"version-history":[{"count":1,"href":"https:\/\/w-platform.fr\/en\/wp-json\/wp\/v2\/posts\/1056\/revisions"}],"predecessor-version":[{"id":1058,"href":"https:\/\/w-platform.fr\/en\/wp-json\/wp\/v2\/posts\/1056\/revisions\/1058"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/w-platform.fr\/en\/wp-json\/wp\/v2\/media\/1057"}],"wp:attachment":[{"href":"https:\/\/w-platform.fr\/en\/wp-json\/wp\/v2\/media?parent=1056"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/w-platform.fr\/en\/wp-json\/wp\/v2\/categories?post=1056"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/w-platform.fr\/en\/wp-json\/wp\/v2\/tags?post=1056"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}