{"id":1056,"date":"2025-11-30T23:37:59","date_gmt":"2025-11-30T22:37:59","guid":{"rendered":"https:\/\/w-platform.fr\/?p=1056"},"modified":"2025-11-30T23:38:00","modified_gmt":"2025-11-30T22:38:00","slug":"w-platform-fait-peau-neuve","status":"publish","type":"post","link":"https:\/\/w-platform.fr\/pt\/2025\/11\/30\/w-platform-fait-peau-neuve\/","title":{"rendered":"A Plataforma W muda de cara"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Em <strong>Plataforma W<\/strong>, a nossa miss\u00e3o mant\u00e9m-se a mesma: capturar, analisar e valorizar as emiss\u00f5es de CO\u2082 e outros efluentes gasosos numa l\u00f3gica de economia circular. Desde a nossa funda\u00e7\u00e3o, crescemos, amadurecemos, repens\u00e1mos as nossas ambi\u00e7\u00f5es e consideramos que era tempo de a nossa imagem refletir plenamente a nossa vis\u00e3o atual.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c9 por isso que temos orgulho em apresentar-lhe hoje o nosso <strong>nova identidade visual<\/strong> : um novo log\u00f3tipo, uma paleta de cores repensada, um estilo gr\u00e1fico modernizado \u2014 tantos elementos que personificam o nosso compromisso, a nossa inova\u00e7\u00e3o e a nossa vontade de sustentabilidade.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V\u00e1rios fatores levaram-nos a dar este passo:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Um posicionamento evolutivo<\/strong> a nossa experi\u00eancia expandiu-se; somos um ator integrado na economia circular em torno dos efluentes gasosos e do CO\u2082.<\/li>\n\n\n\n<li><strong>Um branding mais coerente<\/strong> nos visuais antigos, embora tenham servido bem no in\u00edcio, j\u00e1 n\u00e3o refletiam totalmente a maturidade e a tecnicidade das nossas solu\u00e7\u00f5es.<\/li>\n\n\n\n<li><strong>Clareza para os nossos acionistas<\/strong> : parceiros, clientes, institui\u00e7\u00f5es \u2014 todos mereciam uma identidade visual que incarnasse n\u00e3o s\u00f3 o nosso seriedade, mas tamb\u00e9m a nossa dimens\u00e3o inovadora e ecol\u00f3gica.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Para o nosso <strong>clientes e parceiros<\/strong>, esta mudan\u00e7a visual n\u00e3o \u00e9 aned\u00f3tica: simboliza a nossa evolu\u00e7\u00e3o de compet\u00eancias, a nossa agilidade e a nossa ambi\u00e7\u00e3o de nos tornarmos um ator incontorn\u00e1vel da descarboniza\u00e7\u00e3o.<br>Para o nosso <strong>equipa<\/strong>, \u00e9 um marcador forte: um orgulho renovado, uma vis\u00e3o clara e partilhada.<br>E para os nossos futuros <strong>colaboradores<\/strong>, \u00e9 tamb\u00e9m um sinal forte: na W Platform, a inova\u00e7\u00e3o n\u00e3o \u00e9 apenas uma palavra; \u00e9 uma identidade.<\/p>","protected":false},"excerpt":{"rendered":"<p>Na W Platform, a nossa miss\u00e3o mant\u00e9m-se a mesma: capturar, analisar e valorizar as emiss\u00f5es de CO\u2082 e outros efluentes gasosos numa l\u00f3gica de economia circular. Desde a nossa cria\u00e7\u00e3o, crescemos, amadurecemos, repens\u00e1mos as nossas ambi\u00e7\u00f5es e consideramos que era tempo de a nossa imagem refletir plenamente a nossa vis\u00e3o atual. \u00c9 por isso que estamos orgulhosos [\u2026]<\/p>","protected":false},"author":1,"featured_media":1057,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-1056","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classe-fr"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>W Platform fait peau neuve - W Platform<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/w-platform.fr\/pt\/2025\/11\/30\/w-platform-fait-peau-neuve\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"W Platform fait peau neuve - W Platform\" \/>\n<meta property=\"og:description\" content=\"Chez W Platform, notre mission reste la m\u00eame : capturer, analyser et valoriser les rejets de CO\u2082 et autres effluents gazeux dans une logique d\u2019\u00e9conomie circulaire. 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